The Town Council is set on Tuesday, Oct. 27, to put on the record a rulebook that already shapes how land along the Dallas North Tollway gets developed in Prosper.
A resolution on the consent agenda would ratify amendments to the Dallas North Tollway Development Standards that the council approved on Feb. 24. According to the staff memo, those changes were never formally adopted by resolution, so staff is bringing them back "for consistency and historical record keeping purposes." The memo lists no budget impact.
The standards began with a 2024 agreement with The Catalyst Group to draw up a vision for the tollway frontage, which the council adopted on March 25, 2025. The resolution says the plan is a guide and does not commit the town to any funding or capital spending.
Heights, setbacks and drive-throughs
The document divides the corridor into seven sub-districts, running from a U.S. 380 gateway to a Frontier Parkway gateway. Among its rules:
- New buildings are generally expected to be at least two stories or 40 feet tall.
- Within 150 feet of land zoned for single-family homes, buildings are limited to two stories and 40 feet.
- Next to single-family areas east of the tollway, the cap is two stories north of Prosper Trail and three stories from Prosper Trail to First Street, with up to eight stories allowed within 500 feet of the tollway for businesses the town wants to attract. Next to single-family areas on the west side, the cap is two stories, with the same eight-story allowance near the road. Height rules for three mixed-use zones take precedence where they apply.
- Front yards along U.S. 380 and Frontier Parkway must be at least 50 feet deep, including a 30-foot landscape buffer; along the tollway the minimum is 30 feet.
- Development plans may include no more than two drive-through restaurants for every 5 acres.
Wanted and not wanted
The standards "strongly" encourage family-oriented draws: museums and galleries, theaters, indoor amusement, a civic or convention center, full-service hotels and sit-down restaurants.
